Sunday, January 13, 2008

Communication Skills for an Effective Marketing.

Hi folks, Marking is a very tactful tactics to approach, communicate and convince your clients.One's motive to do marketing is not only confine to boost up your sales but to give better and good services to your customers. Customer should get convince from your sales talk.

One's sales talk should be in the favour of customers. A marketing person should see all the factors of their customers like their budgets for spending, tastes and likes, benefits from the products, prices, Sales supports, Discounts and other facilities.

I can give a best example of a salesman who efficiently had made the growth of sales from his sales talk. He never convince the customers for which he is not interested. He sees whether that customers which he is offering the products or services gets matched with their tastes and likes. If a customer is ready to buy but from his sales talk he narrates " this is not suitable for you, it hardly comes to any use, etc avoiding the customer not to spend an extravagant amount in unnecessary products. Though his intention is to sell and makes profit either by hook or by crook.

Marketing done with positive approach, in a correct ways and methods,honestly and geniuinely will definately makes a person popular in marketing and the customer will get the trust on him. Never make fool to your customer by giving low quality, high price and monoplizing your products as to differentiate out from your competitors.

Stay in touch with your customers. Meeting someone once is not enough. Send Notes, call them or meet for lunch, greet them in any occassions and maintain the relationship. Always be humble and show ettiquetes in your dealings.

When communcating on one's mobile directly one has to be very polite and sweet and to get start off your sales talk, first wish them and ask whether he is free to listen him, otherwise take appointment from him and briefly narrarte your sales talk as much as possible.

Love your work, your sales talk, your movements, your approach, your behaviour and pass it on to your customers. Loveness, feelings and likings has to be there in you. No matter if your sales talk has not convince him, do not feel sad and unhappy but end up your conversation friendly by shaking his hands well. May be that customer get turn around later and buy from you your products or services.

K.F. Sahiwala

Author & Editor

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